To stand out as a product or service provider, you must have an edge when it comes to finding prospective buyers for your products or services. This article offers an in-depth analysis of several websites that can provide you with a quality email list.
Effective email marketing can have you engaging with individuals from many demographics, and when done right, you can turn them into buyers. With the right email list provider, you can have millions of accurate leads at your fingertips.
Let’s talk about the best email list providers, with a full breakdown of each so you can choose the one that’s best for you and your business.
Best Email List Providers of 2023
If you’re looking to get the best email list available, you’ll find that making the decision can be harder than it seems. There are so many service providers who claim to be able to get you the very best email leads for your needs.
Some will fit your needs better than others. Below is a summary of some of the best providers of mailing lists and what they excel in.
- Best Overall – LeadsDeposit
- Best Platform & User Interface – Bookyourdata
- Best Price-Quality Ratio – LeadsDeposit
- Best Customer Service – Uplead
- Best Online Reputation – RocketReach
- Best Accuracy Guarantee – Bookyourdata
Leading Sites to Get a Quality Email List
Let’s assess the different aspects of the email database providers to give you a comprehensive view of the services that they offer.
Leads Deposit
Why We Chose It
Leads Deposit stands out among providers of mailing lists thanks to the high-quality and extremely accurate leads it provides. These can be filtered to perfection, including choosing a specific demographic, location, and so on, making your email marketing much easier than any other option.
Pros and Cons
Pros:
- Pricing is unbeatable compared to the competitors
- Customer support is excellent and can be contacted through multiple channels
- The accuracy of leads is top of its class
Cons:
- You have to go through a sales rep before you can purchase
About
Established in 2013, Leads Deposit is an online service provider that focuses on providing its customers with databases for email marketing for a variety of industries.
Leads Deposit doesn’t only give you access to the millions of leads in their database, but they give you the ability to customize your email lists to target particular needs. Are you trying to sell your products in a specific state? You can filter to a certain geographic location. Are you trying to sell to younger buyers? You can focus on certain demographics. Are you looking for buyers who work a certain kind of job? You can even target job titles.
Leads Deposit consistently updates its email lists with new leads, as well as verifying the ones they have to make sure that they are always accurate.
Pricing
Compared to other providers, Leads Deposit provides the most attractive pricing. You can get 10,000 email addresses in your industry of choice for just $150. This leaves you with a lot more capital to pursue the other needs of your company.
For this, you’ll get the names, geographical locations, and company names of your leads as well, giving you the power to make a highly effective email marketing campaign. For an additional $40, you can have phone numbers included with these leads.
Platform & User Interface
Leads Deposit’s user interface is designed to be user-friendly and appealing to the eyes, which makes it perfect for sellers who are just trying to improve sales and not deal with learning a new tool. There are clear directions to make it as easy as possible for first-time users.
The major downside is that Leads Deposit doesn’t let you directly purchase email lists, but you can easily reach out to their sales team to determine what is perfect for you. This gives you a knowledgeable person on the other end, who will make sure you get it right the first time around.
Customer Service
It’s no surprise that a company with such a customer-facing sales team would have a great customer service experience. That’s the case with Leads Deposit, and this experience starts from realizing that you can contact them over the phone, email, or using their convenient live chat feature.
You can also check out their comprehensive FAQs section, which might give you the answer you’re looking for without spending any more of your valuable time.
Online Reputation
Business professionals and other customers who have used Leads Deposit for their email marketing campaigns have generally good things to say about the platform.
Commonly praised aspects of their service include the extensive and accurate database they provide, as well as their exceptional customer service experience.
Accuracy Guarantee
They claim a 95% deliverability guarantee. This means that they are certain that 19 out of every 20 email leads will be accurate.
If anything more than 5% of your leads is invalid, that is, they bounce back to your inbox, they’ll replace it for free.
Bookyourdata
Why We Chose It
Bookyourdata has advanced features like an email list builder that can be used to construct a custom list with specialized criteria. What is exceptional is that their user interface makes using this tool more straightforward than you’d think, which was the driving force behind our choice.
Pros and Cons
Pros:
- Platform has many handy features to customize your marketing list
- The user interface makes it super easy to get the hang of
Cons:
- Data analysis features leave a little to be desired
About
Founded in 2015, Bookyourdata has always had its eye set on providing customers with the best tools for email marketing in the game.
If you’re targeting the a niche industry, you’re in luck. There are many industries that Bookyourdata can provide leads for, out of the millions in their database. As expected, you can filter your leads to make sure that the only contacts you get are those that fit your needs.
Pricing
You’ll be billed $289 for a list with 1,000 leads and $1,299 for 10,000 leads. They also offer plans with as many as 1,000,000 contacts, but you might end up paying as much as $40,000 to secure that.
Platform & User Interface
When it comes to the features on the platform and the user interface of Bookyourdata, it’s easy for us to crown it the overall champ among its competitors.
Perhaps the most outstanding feature of the platform is the email list builder. You can choose any of the supported countries and locations within it, choose the job title you’re trying to target, and even pick a specific company. You can then buy, save, or download a sample of the list. Bookyourdata’s interface makes it ridiculously simple to use, even if it is your first time.
Customer Service
If you run into issues with the platform or have questions, you can reach customer support over email, telephone, or live chat. The benefit of the latter is that you can talk to a representative in real-time, which is best if you need a prompt response.
There’s also an FAQ section with a good number of basic questions. Overall, their customer service gets the job done.
Online Reputation
You’ll see mixed reviews when you assess everything online about Bookyourdata. The excellent and simple user interface is one of the things that people have nothing but good things to say about. However, the data reporting and analysis features leave something to be desired, and for the price customers pay, most would like additional features for sorting and building lists.
Accuracy Guarantee
Bookyourdata offers three major guarantees.
The first is the 95% deliverability guarantee, which is there to assure you that at least 95% of the email leads they provide are accurate, current, and will have real people at the other end.
The second is the bounce-back guarantee, which assures you that if less than 95% of the email addresses are accurate, you’ll get free credits from them to make up the difference.
Finally, the best price guarantee showcases this company’s confidence in its prices. They claim to be ready to match a lower price for any service provider that also offers a 95% deliverability guarantee.
Uplead
Why We Chose It
Uplead was an easy choice for us when assessing the best option for great customer service. You get multiple routes through which you can connect to their customer service reps who are exceptionally trained and will usually always have the answers you’re looking for.
Pros and Cons
Pros:
- Offers some of the best customer service in the game
- Their guarantees for accurate data are attractive
- The user interface is well-constructed and easy to understand
Cons:
- Pricing is on the high side
About
UpLead is a B2B prospecting platform that focuses on quality over quantity. They might not have the largest database in the market because their focus is on the accuracy of the data they provide.
Founded in 2017, they have gathered over 108 million contacts available across a range of industries, so you’ll certainly find more than enough leads for your marketing campaigns. They offer several different products, including an API, Chrome extension, Prospector, and more.
Pricing
UpLead offers three major plans that can be paid for annually or monthly. We’ll focus on the annual rates here.
The Essentials plan costs $890 and will get you 2,040 credits for the year. With this, you get access to emails, phone numbers, and UpLead’s Chrome extension.
The Plus plan gives you 4,800 credits each year for a fee of $1,790. You get everything the lower tier provides, including advanced search filters, data enrichment, and technographics.
Finally, the Professional tier costs $3590 per year, providing you with 12,000 credits. You get all the features of lower tiers, access to all search filters, the full API, and the option for additional users on the account.
Platform & User Interface
Compared to other options, the UpLead platform comes full of powerful features to help you get the best leads for your business needs. These include a real-time email verification tool, a reporting system, automation tools, and CRM integration.
The platform’s UI is very clean and easy to use. This makes it easy for you to search for and store leads.
Learn more about the Uplead Prospecting Platform in the video below:
Customer Service
Customer service is one of the best aspects of UpLead’s service. Besides giving you multiple channels through which to get help – email, phone, live chat – there’s a satisfaction guarantee to make sure you’re well-pleased with what you’re paying for.
Their service is exceptional, though some might argue that they give you too much info while trying to help, and this can sometimes be tough to sift through.
Online Reputation
UpLead generally gets mixed reviews online. The major complaint people have is the difficulty when it comes to selecting a large number of potential leads from your search results. As a result, there might be a little bit of a learning curve.
Accuracy Guarantee
Just like the other options in this space, UpLead gives you a guarantee that at least 95% of the data will be accurate and verifiable. As you’d expect, if they aren’t able to fulfill that, you’ll get the credits back.
Leadsplease
Why We Chose It
Leadsplease combines very attractive pricing for both their consumer and business plans and combines it with a solid accuracy guarantee. This makes them an easy choice for us to include on this list.
Pros and Cons
Pros:
- The accuracy guarantee is solid for consumer and business contacts
- Pricing is competitive
- Offers a good selection of search filters
Cons:
- Customer service could be a bit better
About
LeadsPlease was founded in 2001, with a passion for direct marketing being its driving force.
With their decades of experience, they promise high-quality mailing lists that can make your next marketing campaign the best one that you’ve ever had. They have nearly 70 million consumer leads and more than 2.1 million businesses to put you in contact with.
Pricing
There are two mailing list plans that LeadsPlease offers: consumer and business. Each has different pricing.
For the consumer mailing lists, you’ll be paying $400 for 10,000 contacts, which is a good price point in this market. This drops to about $100 for 1000 records.
The business lists start at $170 for 1000 records and goes up to $800 for 10,000.
Platform & User Interface
The Leadsplease platform has a detailed search function. Besides the consumer and business distinction, it gives you the ability to filter the leads by criteria like whether they are a new homeowner, new mover, just listed their home, etc.
Their UI is uncomplicated, but if you have any issues getting the hang of it, there are clear instructions on how to buy their email lists.
Customer Service
You can reach out to Leadsplease customer support through their email or phone channels. A live chat option is noticeably absent here. Their support staff are helpful, and it’s no surprise that they’re good when it comes to handling customers, thanks to their ample experience in the business.
Their FAQ section, free professional advice, and their satisfaction guarantee are other ways that they keep the customer in mind.
Online Reputation
Having been around for a long time, it’s no surprise that Leadsplease has collected its fair share of both positive and negative reviews.
Most people praise their affordable pricing, but a major concern tends to be difficulty with some parts of the user interface.
Accuracy Guarantee
Leadsplease offers solid list accuracy guarantees for both their consumer and business email lists.
The consumer list comes with a 95% list accuracy guarantee, while the business list is 93%. If the validity of your data is below the specified percentages, you’ll get free leads to make up for the difference.
Data Axle (formerly known as InfoUSA)
Why We Chose It
Data Axle’s contact database is massive, with leads for over 165 million households and about 17.5 million businesses in both the United States and Canada. Along with other useful tools for your marketing purposes, many people will find their service to be right for them.
Pros and Cons
Pros:
- Access to a huge database
- Covers both consumer and business leads
- Can get up to 10 contacts for free
Cons:
- Price is only provided on request
- Post-sale support could be improved (according to some online reviews)
About
Having gone under many former names, Data Axle has been operating in data compilation for over 50 years and in that time, has gathered one of the most impressive databases and customer bases in its industry. According to them, 20% of Fortune 500 companies are customers of theirs.
Pricing
Data Axle offers the first 10 listings for free, which gives you the chance to assess their quality without risk.
Annoyingly though, if you’re convinced and are interested in paying for more leads, you’ll have to contact them to find out how much you’re going to need to pay. They do not indicate their prices anywhere on their website.
Platform & User Interface
One of the major strengths of Data Axle’s platform is how the business listings don’t cover the United States alone, but Canada too, increasing the number of businesses you can reach out to. And for each lead, you get access to their location, phone number, and even the current owner.
Using this platform is simple too, even if you’re a new user. Using Data Axle Genie, it’s easy enough to filter through industries and locations, and then choose to export, download, or print the mailing lists.
Customer Service
On the surface, Data Axle provides a good experience with an FAQ page, a satisfaction guarantee, and full disclosure of the number of leads in the category you’re targeting.
However, there are complaints of continued billing even after you attempt to cancel. Some users also report no response when trying to get help. Of course, these are anecdotal and your experience may differ.
Online Reputation
Data Axle’s reviews are generally mixed, with some having many good things to say about the platform’s interface and dashboard, but others have complaints about the accuracy of the data that they provide.
Accuracy Guarantee
They offer a lead replacement guarantee for their B2B leads only. They will replace any of their contacts that are out of the scope you requested for.
ZoomInfo
Why We Chose It
Not only does it have a healthy-sized database, but it comes bundled with some additional tools that you’re likely to find very useful. These make managing your email marketing lists more efficient.
Pros and Cons
Pros:
- Additional tools can prove very useful in managing leads
- Each lead has ample data, including variables like LinkedIn profiles where available
Cons:
- Pricing is restrictive
About
ZoomInfo was born from DiscoverOrg’s acquisition in 2019, but before then existed as its own company. They are a modern B2B marketing platform.
With over 220 million professional profiles and 100 million company profiles, the quality of their database is hard to match.
Pricing
ZoomInfo’s pricing system is not publicly available. However, user reports state that their pricing is flexible, depending on the features you opt for, how many licenses you need, and the number of credits you need.
An employee reports that you’ll pay about $15,000 for three licenses, and other reports state that a single contact comes to about $1. This pricing limits ZoomInfo to companies with large marketing budgets.
Platform & User Interface
ZoomInfo is a sales analytics platform that provides companies with the contact information of prospective customers, whether individuals or businesses.
In addition, they offer tools to improve your marketing efforts, including a sales acceleration platform that makes it easier to engage with your prospects.
Customer Service
Customer service is solid with ZoomInfo. You’re going to be doing a lot of talking with sales reps before you even use their platform and you’ll find them to be polite and responsive. They have AI-powered insights at their disposal to help you choose the right leads and make the best deals. Most issues or problems you have will be resolved within 24 hours.
Online Reputation
ZoomInfo is seen as one of the top options online, but the reception to their actual service is mixed. The depth of their data analysis and the alert features get a lot of praise, but many others complain about the limitations met when attempting to import contacts to Salesforce.
Accuracy Guarantee
You’ll get a 95% accuracy guarantee, so if more than 5% of your leads are found to be inaccurate, you’ll get refunded the extra credits.
Lead411
Why We Chose It
The user interface you meet when you opt for Lead411 is a major reason why we’ve included it here, but the fact that you also get unlimited downloads and new territory-based leads every day was enough to seal the deal.
Pros and Cons
Pros:
- The user interface is well-thought-out and simple to use
- Options for search criteria are expansive
Cons:
- Pricing is on the high side
About
Lead411 was founded in 2001, so with over two decades of experience, they are one of the best sales intelligence solutions available. They focus on providing you with news-driven sales leads and unlimited business contacts.
Pricing
To be honest, Lead411’s pricing is on the high end. Their Basic plan is $900 for 2400 contacts each year, and the Pro plan leaps to $4500 for 3000 contacts, though it comes with other perks beyond that.
There’s also an Enterprise plan which can potentially get you unlimited contacts. You’ll need to reach out to them for pricing in this case.
Platform & User Interface
Our favorite part about Lead411 has to be its interface. There’s a lot to love about it, but the summary is that it is very well-organized and uncluttered. We find that this makes it easier to pick up and learn.
The platform has the basic features you’d expect, like a large database, the ability to communicate with prospects straight from the software, and a large selection of search criteria.
Here’s a quick demo of Lead411 platform:
Customer Service
You can get in touch with their customer support over an email, a phone call, or using their live chat feature. The latter is perfect if you need an answer quickly and don’t want to be left on hold. Their support team places good priority on making sure the customer leaves satisfied.
There’s also an FAQ section that we recommend checking first. It might have the answers you’re looking for.
Online Reputation
You’ll see a lot of mixed reviews for Lead411 online. Customers complain mostly about the pricing and how few contacts you get from the Basic plan. However, they like the Google Chrome extension it provides and how that improves their workflow.
Accuracy Guarantee
Lead411 outshines the competition with a 96% accuracy rate and a promise that at least 90% of them will reach the subscriber’s inbox. If this guarantee proves false, they’ll make up the difference to you in credits.
Lusha
Why We Chose It
Lusha is one of the more promising options you’ll find, and with very attractive pricing and customers including the likes of Google and Apple, it’s hard not to appreciate this platform for the gem it is.
Pros and Cons
Pros:
- Multiple tiers with attractive pricing
- Chrome extension will provide information straight from Linkedin
- Boasts outstanding customer service
Cons:
- The accuracy guarantee is a lot lower than competitors
About
Founded in 2016, Lusha prides itself as a company that lets business professionals make quick connections with leads and contacts. It also provides tools to make it easier for you to enrich your relationship with these prospects.
Lusha is used by over 800,000 people daily, including companies like Salesforce, Apple, Google, etc.
Pricing
Lusha offers a free plan if you want to test-run their service. It costs nothing and will get you 5 credits.
The Pro plan costs $29 for a month for each licensed user, and this will get you 480 credits. The Premium plan comes at $51 for each user per month, and you’ll get 960 credits in this case. Each successive plan comes with additional features.
Platform & User Interface
Using their user-friendly dashboard, Lusha is built to let you grab verified contact info as quickly as possible, letting you get in touch with decision-makers in minutes.
The Lusha Chrome extension is one of the best parts of this solution, as it lets you grab contact info straight from a prospect’s LinkedIn profile. You can also search for prospects directly from Lusha without having to open LinkedIn. This way, you can filter prospects with a set of criteria.
Customer Service
Like others, you get access to multiple channels through which to contact Lusha’s support team. Their FAQs page also has answers to a lot of common concerns. We found the customer service here to be excellent, with reps who were patient and effective.
Online Reputation
Online, you’ll find a lot of mixed views on Lusha’s service. Most people admit that it does what it claims to do – provide you with verified and current contact information. However, one frequently mentioned concern is the accuracy rate of the information provided.
Accuracy Guarantee
With an 81% accuracy rate, Lusha is on the lower end of the service providers that we have talked about up to this point.
AeroLeads
Why We Chose It
AeroLeads has extensive integration with associated platforms, such as SalesForce, Mailchimp, Zapier, and so on. This puts it in a good position to integrate with your already existing ecosystem.
Pros and Cons
Pros:
- Can be integrated with a wide selection of popular platforms
- Pricing tiers offer great value
Cons:
- Customer service can be slow in handling tickets
About
Aeroleads got its start in 2015 and touts itself as Prospect Generation Software. Their application can pinpoint the best leads for your needs, and supplement that with their contact information, so you can start your email marketing campaign right away.
Pricing
There are four major pricing plans, excluding the Enterprise plan which requires you to reach out to a sales rep.
The Free plan costs nothing and will get you 100 credits each month. The Take Off plan costs $49 and supplies you with 2,000 credits each month. Then, the Climb plan gives you 8,000 credits for $149 and the Cruise plan pushes that up to 30,000 credits a month, for $499.
Platform & User Interface
The core functionality of the AeroLeads platform is that you can filter by your needs, and they will get you the best prospects for the industry and location you’re targeting.
Once this is gotten, you can download it into a CSV file or send it into an integrated application. They have a Chrome extension you can install too.
This tool isn’t hard to use, which means you can spend less time learning and more time getting closer to increasing your sales.
Customer Service
They offer numerous support channels. Phone and email are there, as expected, but they also offer live chat, which can be done on their website, through Skype, and even through WhatsApp. This is super convenient.
Unfortunately, in some cases, customers complain that you might wait a bit before your ticket gets answered.
Online Reputation
The lead generation of this service is praised for its accuracy, but a significant number of complaints online mention the relatively sparse amount of credits you receive in the Free plan.
Accuracy Guarantee
AeroLeads boasts a 90% accuracy rate. Their email deliverability rate is lower, at 84.2%, and this guarantees that this is at least how many of those email addresses will have your marketing messages sent to them successfully.
Exact Data
Why We Chose It
With a database of 69 million business contacts consisting of emails, phone numbers, and even postal addresses, Exact Data means business. Their data lists can be whittled down using a lot of criteria, meaning you can get an email list that fits even the smallest niche.
Pros and Cons
Pros:
- Provides a very solid accuracy rate
- Offers postal addresses in addition to email and phone
- Pricing is accessible
Cons:
- Customer support quality offers the bare minimum
About
Exact Data has been in the business of multi-channel direct marketing since 1999. During that time, they established themselves as a leading provider of both online and offline consumer and business data.
They boast of a large database with nearly 70 million business contacts.
Pricing
Exact Data offers relatively inexpensive packages for your needs. You can buy 1,000 contacts for $90 and 10,000 contacts for $750. It’s hard to complain about the value you get from these plans, even if they aren’t the top option in the market.
Platform & User Interface
Our favorite part about the Exact Data platform is how you can create a custom list of businesses using criteria like the industry, the number of employees they have, their sales volume, and location.
Plus, once these lists are created, you even have the option to work with Exact Data’s team of data experts to launch a marketing campaign and get to seeing results.
Customer Service
After reading through their FAQs, you’ll have access to phone, email, and a live chat feature, if you need additional support.
Particularly for B2B data, you’ll find that you almost always need to go through a sales representative to get the data you’re looking for.
Online Reputation
If you check online, you’ll find that Exact Data has something of a lukewarm reputation online.
While there are positive thoughts about their service, many customers complain that the lists aren’t as accurate as they expect. At the same time, some users report that they are unable to send messages to their prospects, despite this being a feature.
Accuracy Guarantee
They promise a stellar deliverability rate of 95%, so if you find that anything over 5% bounces back to your inbox or doesn’t exist, you’ll get refunded for that much.
Rocket Reach
Why We Chose It
While their pricing might be polarizing, Rocket Reach provides an intelligently designed interface that is easy to use, along with a customer service experience that is among the best. It’s no surprise most people only have good things to say about them.
Pros and Cons
Pros:
- The user interface is extremely easy to grasp
- Customer service reps are quick and knowledgeable
Cons:
- Pricing is on the higher end of the spectrum.
- The accuracy rate is slightly low.
About
Established in 2015, RocketReach was put together by a team of engineers and designers with decades of experience in data mining and 13 patents between them. They are passionate about how data can be used to drive decision-making.
Pricing
Their Essentials plan, which is the cheapest, provides 1,500 lookups every year at $421. The Pro plan pushes this to $853, but you get 3,600 lookups each year. Finally, the Ultimate plan will get you a massive 10,000 lookups, but you’ll have to pay $2,149 for this.
Platform & User Interface
The first thing most people appreciate about RocketReach is the user-friendly UI.
One cool feature is that they let you see the contacts that you’ve used already.
Customer Service
RocketReach very clearly values its customers, and you’ll recognize this the moment you connect to their representatives, whether over email, phone, or live chat. They respond with speed, get your issue fixed, and even follow up with you after the fact.
Online Reputation
Online, there’s not much bad to be said about this company. The major complaint tends to revolve around their pricing, but once you get past that, it’s mostly praise for how simple it is to use – you can start researching leads with the push of a button.
Accuracy Guarantee
RocketReach has an 85% accuracy rate, which isn’t the best among its competitors in the market.
Crunchbase
Why We Chose It
You can’t talk about prospecting without talking about Crunchbase, the big player in the game. They have over 70 million users, so it is normal to see how the other competitors stack against it.
Pros and Cons
Pros:
- Provides information on related things like funding rounds, market trends, and investors
- You can easily set alerts to keep an eye on some companies
Cons:
- Customer support is far from the best
About
Crunchbase was founded in 2007 and has established itself as number one in sales prospecting. With more than 70 million users and more than 6 billion API calls made per year, that’s certainly not hard to believe.
Pricing
The Lite tier costs $8 per user per month, but you cannot view contact information for businesses. You will need the Pro tier for this, which rockets to a $49 price tag. There’s also an enterprise solution, which is appropriate for those who want API access. Price is only available on request for this one.
Platform & User Interface
Using Crunchbase is easy, whether it is your first time or not, thanks to its great design.
You can take advantage of the extra information it provides on company news, investors, acquisitions and mergers, funding rounds, and so on.
Learn more about using Crunchbase Pro in the video below:
Customer Service
While you can reach them with your queries over the phone, email, or live chat, the actual customer support is lacking. The info you get from them has been reported to be outdated, and in other cases, they make it hard to cancel your subscription when you want to.
Online Reputation
Online opinions on Crunchbase span the whole spectrum, with a lot of users appreciating the detail that the platform can give them on companies and the executives who work there. However, some complain about the platform’s functionality, such as not easily being able to save a large search or not receiving notifications when a relevant new company pops up.
Accuracy Guarantee
Crunchbase has an 80% accuracy rate, which is the lowest on the list.
Final Verdict: Who’s the best email list provider
Out of all these email list providers, most are likely to meet your needs. However, if you want an overall champ, we give that crown to Leads Deposit. The highly accessible pricing, paired with fantastic customer service and an accuracy guarantee that will give you peace of mind, make this an easy choice.
For exceptional customer service, Uplead provides multiple customer support channels and a fleshed-out FAQ page. RocketReach is a safe choice too, as you’ll find reviews from real customers to be mostly positive.
You might also want to consider Bookyourdata. Their platform has many intelligent features, the UI is easy to get the hang of, and you get a solid accuracy guarantee to make sure you get the right value for your money.
Comparing the Email List Providers
Site | Why We Picked It | Notable Features |
---|---|---|
LeadsDeposit | Best Overall | Large database with accurate leads and exceptional customer service |
Bookyourdata | Best Platform & User Interface | The contact list builder tool makes custom lists easy to make |
Uplead | Best Customer Service | Multiple customer support channels with detailed FAQs |
RocketReach | Best Online Reputation | Passionate team and interface that prioritizes ease of use. |
Bookyourdata | Best Accuracy Guarantee | 3 solid guarantees: 95% deliverability, bounce-back, and satisfaction |
LeadsDeposit | Best Price-Quality Ratio | The best value proposition for 10,000 contacts |
Methodology
To evaluate all the email list providers we included, we analyzed each one using five separate criteria. Each of these criteria was scored on a scale of 1 to 10, using a previously determined grading structure.
A 1 on this scale indicates poor performance, while a 10 shows outstanding performance in that aspect of their service.
The score of all the criteria is then summed and the average is found to provide a score to indicate the company’s overall performance.
Criteria
The criteria used was: Pricing, Platform & User Interface, Customer Service, Online Reputation and Pricing.
The rating scale used was a 10-point scale: 1 to 10.
# | Company | Pricing | Platform & UI | Customer Service | Online Reviews | Accuracy Guarantee | Average Score |
---|---|---|---|---|---|---|---|
1 | Leads Deposit | 10 | 7 | 10 | 9 | 10 | 9.20 |
2 | Uplead | 6 | 10 | 10 | 9 | 10 | 9.00 |
3 | Aero Leads | 9 | 9 | 9 | 8 | 9 | 8.80 |
4 | Leads Please | 8 | 8 | 8 | 9 | 10 | 8.60 |
5 | Rocket Reach | 7 | 9 | 9 | 10 | 8 | 8.60 |
6 | Book Your Data | 7 | 10 | 7 | 7 | 10 | 8.20 |
7 | Zoom Info | 5 | 8 | 8 | 10 | 10 | 8.20 |
8 | Lead 411 | 6 | 10 | 9 | 7 | 9 | 8.20 |
9 | Lusha | 8 | 9 | 8 | 8 | 8 | 8.20 |
10 | Exact Data | 8 | 10 | 5 | 7 | 10 | 8.00 |
11 | Data Axle | 7 | 8 | 8 | 8 | 8 | 7.80 |
12 | Chrunch Base | 5 | 9 | 8 | 8 | 8 | 7.60 |
Final Thoughts
There are many email list providers currently available in the market, so it can be pretty tough to make the right choice. That’s why we put together this article to compare some of the leading and most popular options and show you how they stack up against each other.
Leads Deposit took our overall prize, but you might find another option to be up your alley. Regardless of which you choose, these email list providers can add an edge to your business and boost your ROI before you know it.